By the time you have reached this step, you should have hosting, an active website of your own up on a dot com domain. You should have an autoresponder system and hopefully an autoresponder system that also allows lead import. You should have a few tools such as adtrackers that will allow you to at least track the number of visits you receive from any and all advertising you do. I do hope you have chosen Kiosk and TrafficWave for these important services.

In addition to those services, you should have read all the previous steps and followed those steps as instructed. They are all important. If you are unsure, go back and read the steps again.

Still yet, as of the moment of this typing, ezines and newsletters are the most beneficial way to advertise. And that goes for paid or free advertising. Ezines and newsletters are simply electronic publications that are sent to your inbox. The topics focus range is wide. There's ezines and newsleters that focus on truckdriving, construction, nutrition and health, marketing, advertising, mlm, and well you name it and there is probably ezines and newsletters out there focused on it. Some are very professional and some are very similar to an actual magazine.

Many ezines and newsletters sell ad space. Some offer solo advertising. Solo advertising is when the publisher will send out your ad as a stand alone for a cost. Some offer top sponsor advertising. Top sponsor advertising is when the publisher will place you ad in the top of the publication. Some sell middle and bottom advertising...hence your ad would go in the middle or the bottom of the publication. Some sell classified advertising which means your ad may be amongst other ads in the publication.

Thousands of ezines and newsleters online offer free advertising. Some will offer one free ad placement for subscribing. Some will offer to place your ad in their publication on a regular basis for being a subscriber. Some have specail free advertising issues that may publish on a certain day of the week or month.

Ready?

Lets go!

*First, get a free web based email account that will be for your ezines and newsletters ONLY. Many publishers have rules and won't accept hotmail or yahoo. Get a gmail account if you can or another widely accepted email account.

*Second, open up a word doc on your computer. Whatever it is you are advertising create a ONE line ad, TWO line ad, THREE line ad, FOUR line ad, FIVE line ad, and a SIX line ad. When I say line, I mean simple average length sentencs. THINK very hard. WORK very hard to make these ads the BEST they can be. I stongly suggest using an autoresponder and NOT placing the url to the site but placing an autoresponder email address in your ad...by doing this, your optin will receive the information by email and you will be able to contact the optin. IF you send the lead directly to a web page, they may click off the page and you may have lost a possible sale. Remember, people are in a hurry and they may not read your website, scan it, click it off. IF you instruct them to optin for more info, they are more likely to read your messages and take a more serious look...in addition you'll be able to follow up with them.

*Third, use the ads you created ten times for each publication...in other words, each publisher has his/her own rules. Some may say you can submit an a one line ad free each week. Others may say you can submit a two line ad each month. This is why you want to create your ads first as instructed above. This will SAVE you time. Do NOT falter from sending the same ad ten times. It takes a set of eyes five to seven times to really notice and recognize and click thru or send for your offer. So make it ten times, same ad. When your ready to send your ad, open your word doc, copy the ad you created, and send to the publisher as instructed.

*Fourth, open up a ring binder and label it Ezines and Newsletters. Every time you subscribe to an ezine or newsletter, PRINT out the welcome message with the instructions for submitting your ad. Place it in your ring binder. IF the publication says you can submit an ad every Sunday, place it first in the ring binder and place a divider behind it...label the dividers for each day of the week. Jot notes if you need to on the printed out welcome message (i can submit ad every two weeks)...whatever you need to jot on the welcome message, you can do so.

*Fifth, search for ezines and newsletters that offer free ad placement. IF a publisher only offers a free ad for subscribing, that is ok, its up to you, it may be worth a shot. There is no point in printing out a welcome message from a publisher that only allows you to submit one ad for subscribing....you may just need to make a note in your jotter pad. If you're advertising steaks it would not make much sense to subscribe to a newsletter about vegetarians. Use common sense and target your advertising to the newsletter or ezine as much as possible. You may want to use your index cards too. Each color card can be used for a different day of the week and/or extra notes. If your advertising several things such as more than one biz op, you'll need to create additional ads, perhaps different targetting, the index cards can come in handy for additional advertising. Go to google.com and perhaps as your time allows, other search engines as well. Try to locate the ezine and newsletter listing websites. You can also do searches such as using keywords like 'free ezine ad placment' 'free newsleter ad placement' 'free ad for subscribing' 'free weekly ezine ad'....try various keyword phrases. Don't pay attention to the subscriber count of the publication. Small new publications are many times far more responsive then older large publications. When subscribing, remember to use your free web based email account address.

*Sixth, Sunday, open your ring binder, turn to Sunday, submit your ad according to the publishers rules in your welcome message, turn the welcome message sheet over, write with a pen the date you sent the ad. Monday, turn to Monday in the ring binder, do the same thing. Each day of the week, you have ads you can submit to the ezines and newsletters you are subscribed to.

How easy is that? It is pretty easy. How much does it cost? Only your time. Your biggest time consumption is searching out and subscribing to the newsletters. Once you have subscribed to plenty of them, you are all set. How long would it take you to submit your free ad to twenty ezines or newsletters each day? NOT very long because you are organized. Your ads are already created. Your welcome message with ad submittal instructions are already compiled in your ring binder. It's Monday, turn to Monday in your binder, first one say you can submit a two line ad, open up your ads word doc, copy the two line ad you created, submit and go on to the next one, etc.

While others moan and groan and say free ezine and newsletter advertising is not netting them results, you can smile. You may not see an entire tribe taking you up on your offer but you should see results. While others may subscribe to a newsletter or two, submit a free ad once in a blue moon, send out various ads for everything under the sun, you submit the same ad time and time and time again for at least ten times, like clockwork to multiple ezines and newsletters daily.

Solo and top sponsor and paid advertising in ezines and newsletters can net very good results. But it can be quite costly. In addition, there is no guarantees that you will see results. Ezine and newsletter advertising is no doubt still the best form of advertising today whether it is free or paid advertising.

After completing this step, go to step nine.